According to the Romania Retail Marketbeat Q3 2025 report by Cushman & Wakefield Echinox, Romania has witnessed a significant surge in retail project deliveries. In the first three quarters of 2025, new retail spaces totaling 186,000 square meters have been completed. This figure surpasses the total of 180,000 square meters delivered throughout 2024. Experts project that by the end of 2025, the overall retail space will reach approximately 217,000 square meters.
The third quarter of 2025 marked the completion of several major retail projects, particularly in Transylvania. Notable developments include Agora Arad, Zacaria Retail Park in Cisnădie, and Prima Shops in Sibiu. These projects not only illustrate the growing retail landscape in Romania but also highlight the ongoing investment in the sector, which reflects a healthy market confidence.
Dana Radoveneanu from Cushman & Wakefield Echinox noted that the resilience of the retail sector is evident. Despite facing various economic challenges, developers continue to demonstrate a strong belief in the potential of the local market. The modern retail stock in Romania now stands at around 4.80 million square meters. This growth can be attributed to both local and international retailers recognizing the opportunities within Romania’s evolving consumer landscape.
Furthermore, rental prices for retail spaces have stabilized, with rates in Bucharest for dominant shopping centers holding steady at approximately 90 euros per square meter per month. This stability in rental prices is encouraging news for both landlords and retailers, as it provides a predictable financial framework within which businesses can operate. The retail sector’s performance in Romania suggests a robust demand, bolstered by a burgeoning consumer base that is increasingly sophisticated and diverse.
The expanding retail market in Romania is not just a response to current consumer habits but also a proactive move by developers to anticipate future demands. As more international brands enter the market, local businesses are also adapting to compete more effectively.
The collaborations between various stakeholders in the industry—ranging from property developers to local governments—are crucial in fostering an environment conducive to growth. Such cooperative efforts are expected to stimulate further investment and innovation within the retail sector, ensuring that it remains vibrant and adaptive to changing consumer preferences.
In conclusion, the current performance and forecasts for the Romanian retail market paint a promising picture. With significant project completions already in 2025 and a stable economic environment for retail rents, the sector is set for continued growth. The confidence exhibited by developers and investors highlights an optimistic outlook for both existing retailers and new entrants aiming to capture a share of the expanding market. As Romania’s retail space continues to evolve and modernize, it stands as a testament to the country’s economic resilience and dynamic consumer landscape.
